London, United Kingdom – Marks Baughan & Co. today announced its role as exclusive financial advisor to The Logic Group Holdings Limited, the leading European supplier of secure payment, loyalty and insight solutions, in its sale of a significant equity stake to Susquehanna Growth Equity, LLC (SGE). Financial terms of the transaction were not disclosed.
Logic Group is an established UK market leader in the provision of trusted solutions for multichannel payments, customer loyalty, fraud management and customer insight. The Company’s clients include over 60% of the major UK retail, banking, insurance and telecommunications giants along with numerous organizations across the leisure, entertainment, sporting and transportation sectors.
Antony Jones, Group Chief Executive, stated: “We are delighted to announce this investment by Susquehanna Growth Equity to accelerate and enhance our abilities to deliver and support solutions that meet the evolving needs of our clients and partners. I am particularly excited that SGE shares our vision for secure and trusted solutions built around the convergence of payment, loyalty and insight. With SGE as our new strategic investor, we are well positioned to leverage the investments and progress the business has made in recent years and to address the new opportunities that lie ahead in a fast moving market.”
“The Marks Baughan team led by John Jacobs have been instrumental in securing both this equity and growth capital investment for The Logic Group,” continued CEO Antony Jones. “Their ability to rapidly develop a deep understanding of our Company coupled with their market focus and expertise meant they were able to work closely with us in identifying the right institutional investors for The Logic Group. Their experience, commitment and support have been critical in negotiating this strategic investment with Susquehanna Growth Equity. We were particularly impressed with the quality of advice and level of commitment we received from the Marks Baughan team throughout the process.”
For more information on this transaction, please contact:
John Jacobs
Managing Member
+44 207.927.7464
jjacobs@marbau.com
Jim Marks
President
610.616.3295
jmarks@marbau.com
About The Logic Group Holdings Limited
The Logic Group partners with leading organizations across Europe to enhance the effectiveness, security and profitability of their customer interactions.
The Company specializes in the secure management of information and transactions through the delivery of trusted payment and loyalty solutions that enable increased revenue, improved profit, and reduced operating costs and risk.
We combine our skills, experience and innovation into client solutions that drive improved customer experience, enhanced customer insight and stronger customer relationships.
We believe that we have an unmatched passion and track record for building effective customer interaction. That is why the Company is behind many of the best known names in Europe for whom maximizing the value of their customer interaction matters most.
For additional information please visit www.the-logic-group.com
About Susquehanna Growth Equity, LLC
Susquehanna Growth Equity, LLC (SGE) is a private equity group investing in growth capital and buyout opportunities financial technology, information services, and software. SGE’s team of dedicated investment professionals brings a unique set of experience combining venture investing with operational expertise.
SGE is an affiliate of Susquehanna International Group, LLP (SIG), a world-leading, technology empowered financial trading firm specializing in making markets and providing liquidity. SIG includes affiliated entities specializing in institutional brokerage, research, private equity, and venture capital. SIG employs approximately 1,500 individuals located in North America, Europe, Asia, and Australia.
For additional information please visit www.sgep.com
About Marks Baughan & Co.
Marks Baughan & Co. provides investment banking services to growth companies in the Financial Technology and Information Management sectors. Our focus and deep expertise and relationships in these two verticals provide our clients with top-quality results driven by an efficient process. Marks Baughan clients range from public companies with multi-billion dollar market caps to private companies with $10 million in revenues. We deliver results for clients: advising on sales of entire companies and divisions, acquisitions, private placements of equity and debt securities, or strategic advisory services for CEOs and CFOs on public offerings, M&A plans, or investor positioning.